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Om oss

Together we create the world we wish to be a part of  and conscious choices will determine our future and its sustainability.


Yogiraj was born in the Nordics with true love for nature. Designed with passion, our mats and props are made from organic and toxin free materials. Give yourself yoga with Yogiraj and leave only a minor ecological footprint while caring for your body and the planet.


With inspiration from Nordic nature we create beautiful products free from toxins. At Yogiraj, we are determined that yoga has positive effects on human kind. Therefore, we feel committed and entitled to produce and sell products that help people initiate or improve their yoga practice in order to deepen their relation to yoga.


Our story

The history

Yogiraj was founded in 2009 by a yoga teacher, studio owner and neurophysiologist at the University of Lund, Sweden. Alarmed by how much toxin our bodies absorb from products he started production of toxin free yoga mats and props, this considered especially important in yoga having so much physical contact with mats and props. The founder also visited the producing factories himself to ensure that there was no child labour, that working conditions were good and established long term partnerships.


The change

With the ambition to continue to provide yogis with toxin free products a new set of owners and management took over the business with the intention to develop the brand Yogiraj further, although based on the same principles and values as before. They will continue the commitment for the brand Yogiraj and a sustainable production of toxin free yoga products.


The future

The brand Yogiraj will continue to provide both the experienced yogi, as well as the beginner, with high quality toxin free products. We will ensure that yoga studios will have the highest service to meet their needs and the commitment of our passionate employees. The new design and the new colour range is inspired by Nordic nature and show the road ahead to our true north.


The promise - our true north

We all experience uncertainty of what lies ahead and which paths to choose in the forests and oceans of life. Being grounded on this magical journey helps us find and follow our true north. Yogiraj is designed and inspired by nordic nature. Our true north is to give you products that are free from toxin and help you explore your path in life.

We care for nature. We care for you.